http://merchantstand.com/2009/07/best-buy-wants-your-ideas/ A Marketing Technology Place Fri, 03 Feb 2012 12:00:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://merchantstand.com/2009/07/best-buy-wants-your-ideas/comment-page-1/#comment-103 Patrick Arnold Mon, 13 Jul 2009 12:53:08 +0000 http://merchantstand.com/?p=491#comment-103 There is a very similar website called http://www.ideajam.net that allows the IBM Lotus community to post ideas for software enhancements and have others promote or demote them. It is not an IBM website, but apparently it is being closely monitored by IBM. I personally see this is as the future for any sort of product development, whether it be software, consumer goods & services, or even coffee. Companies that embrace this strategy, I think, will find great reward in doing so. However, I can see potential legal problems with allowing input from the consumer base at large. Even with the fine print, a good lawyer can always argue that a particular idea is the intellectual property of his/her client and they should be compensated accordingly. There is a very similar website called http://www.ideajam.net that allows the IBM Lotus community to post ideas for software enhancements and have others promote or demote them. It is not an IBM website, but apparently it is being closely monitored by IBM. I personally see this is as the future for any sort of product development, whether it be software, consumer goods & services, or even coffee. Companies that embrace this strategy, I think, will find great reward in doing so. However, I can see potential legal problems with allowing input from the consumer base at large. Even with the fine print, a good lawyer can always argue that a particular idea is the intellectual property of his/her client and they should be compensated accordingly.

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