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RSS FeedI attended Product Camp Atlanta last weekend hosted at the Georgia Tech Research Institute Conference Center. It was my first product camp, so the only knowledge of format and content I had going in was from the description on the web site. The topics of the conference focused on product management and marketing which are [...]
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I asked Sean Murphy, co-founder of Canvas Systems, to answer a few questions related to entrepreneurship, his business experience, and the pre-owned IT equipment industry. I met Sean a few years ago during our involvement with local youth athletics. Sean is a great family man, a successful entrepreneur, and very active in our local community. [...] Another satisfied customer I’m not a customer service professional by title, but I write a good bit about “customer focus” and its importance to a business. As I interact with businesses in my personal and professional life, I’m always looking for those that exhibit world class customer focus. A marketing professor once told me that [...] Customer loyalty programs are all around us. Points, miles, cash back, member-only coupons, additional discounts, etc. These are all tactics to get a customer to be a repeat customer. They do work. I’ll admit, I’m a member of more than one customer loyalty program myself and I’ve used the rewards on several occasions in the [...] Key Performance Indicators (KPIs) are a universal business measurement tool. A basic question for any business is how do you effectively perform KPI planning to maximize govern the value and results you provide to the organization? It’s a busy answer. It involves specific actionable steps for teams. I’ll answer the question by looking at KPI [...] |
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Copyright © 2010 The Merchant Stand from Bob Williams - All Rights Reserved |
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