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Tag: competitive strategy

Fighting deceptive adword titles

Posted onAugust 20, 2011AuthorBob Williams

I wrestled with Google this week. I felt like it was a struggle of biblical proportions. Jacob wrestling with God in Genesis chapter 32. David fighting Goliath in I Samuel chapter 17. But this time it was me, Bob. I wrestled with Google over adword titles that I felt violated Read More …

CategorieseCommerce, IdeasTagsadwords, competitive strategy, Google

Burger King – the future is now

Posted onOctober 7, 2009October 7, 2009AuthorBob Williams2 Comments

The Associated Press reports an announcement from Burger King Corp. that they plan to update the look of their stores. The updates include a focus on red, brick walls, chandeliers, and TV screen menus.  According to the report Burger King’s largest customer segment has been young males. This theme would Read More …

CategoriesCustomer FocusTagsBurger King, competitive strategy

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