Social Media is Affecting the News Media

By Bob Williams, Leave a comment | Posted January 26th, 2012 in Customer Focus, Ideas

News agencies around the world are constantly challenged with finding and keeping consumers of their published content. Content is certainly king, but the business model has been stressed for many organizations over the past decade based on the advancement of technology and changing consumer habits.

It’s still about getting the attention of readers, listeners, and [...]

Recipe for a digital diet

By Bob Williams, Leave a comment | Posted January 21st, 2012 in Ideas

The digital information flow in our lives is increasingly complex to manage. Think about how you manage digital content in your life. News, blogs, streaming video, books, music, etc. The options for consuming digital information are changing rapidly. They include not only hardware devices but also software tools made specifically for managing our digital intake. [...]

Combining digital and print media. Go Braves!

By Bob Williams, Leave a comment | Posted August 18th, 2009 in Customer Focus, internet marketing

Baseball is one my favorite things in life. I played the game as a kid and now have the joy of watching my son grow-up playing the game as well. We also go watch baseball games several times each year including youth, collegiate, and professional levels.

Each time we go to the Atlanta Braves [...]