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Defining an eCommerce Operation – Metrics Management

Comments | Posted January 26th, 2010 in Business Process Management, Business and IT Alignment, eCommerce | Tags: , , ,

This is my fifth post on the defining elements of an eCommerce Operation. Previously, I’ve written about management in the areas of solution ownership, content management, product management, and demand management. In this post I’ll explore elements related to the metrics management of the group.
The term metric in this case refers to a measurable unit [...]

Defining an eCommerce Operation: Solution Ownership

Comments | Posted June 9th, 2009 in Business Process Management, Ideas, eCommerce | Tags: , , , ,

My boss sent me a mind-map from MindMesiter last week for an eCommerce Operation. The map attempts to define the elements that make up an eCommerce operation in an organization. This type of thought and discussion is relevant for those that are running eCommerce and Internet Marketing groups. I’ll summarize my thoughts on the topic [...]