Defining an eCommerce Operation – Experience and Usability

This is my seventh and final post in the series on the topic of defining an eCommerce operation. Certainly I’ve not covered every detail or function of an eCommerce grouped tasked with operations,

An eCommerce Operation Team Structure

maintenance, and new growth. However, this and the previous posts provide a baseline of the most important functions needed [...]

Defining an eCommerce Operation – Release Management

This is my sixth post on the defining elements of an eCommerce Operation. Previously, I’ve written about management in the areas of solution ownership, content management, product management, demand management and metrics management. In this post I’ll explore elements related to release management activities.

Release management provides for the justification, prioritization, and specification of software that comprises your eCommerce portfolio. Certainly software [...]

Defining an eCommerce Operation – Metrics Management

This is my fifth post on the defining elements of an eCommerce Operation. Previously, I’ve written about management in the areas of solution ownership, content management, product management, and demand management. In this post I’ll explore elements related to the metrics management of the group.
The term metric in this case refers to a measurable unit of [...]

Defining an eCommerce Operation - Demand Management

It’s been a few months since I wrote about the building blocks of an eCommerce operation. Previously I wrote about the areas of solution ownership, content management, and product management. In this post I’ll list some of the key elements from the demand management area. I have three more areas on my master eCommerce operation plan, so [...]

Defining an eCommerce Operation:Product/Service Management

In my last entry about eCommerce operation and structure I wrote about the functional area for content management. In many organizations, content management and data setup are one in the same. The responsibility for product management or product selling is a different group or individual. In this context ‘product’ is not the eCommerce software but the [...]