Takeaways from eTail West Day 2

By Bob Williams, Leave a comment | Posted February 24th, 2010 in eCommerce, internet marketing

The prevalent theme in the early discussions on day 2 of eTail West was multi-channel strategy.  Seems like a no-brainer that you need to operate as ONE company. However, based on the questions from the attendees, you can see that challenges *and* opportunities exist within organizations for how to allocate revenue and control channel rivalry.

[...]

Takeaways from eTail West Day 1

By Bob Williams, 2 comments | Posted February 23rd, 2010 in eCommerce, internet marketing

I have the opportunity and privilege to attend the eTail West conference in Palm Springs this week. This is a large industry conference for Internet retailers that provides tactical and strategic studies, networking, and salesengagements. To knowledge share with others at the event and the community at large I’m providing a few of the highlights [...]