I wrote a set of articles about cable/satellite alternatives that explored online and mail order alternatives. Recently though another competitor has entered the space in Redbox. Redbox has a different business model. Put a video dispensing machine at a retail location where people (potential customers) will be anyways. This might be a grocery store or a drug store. Stock the machine with collection of DVD movies and offer them at a price that would attract a sale or create an impulse buy (rental).
The LinkedIn profile for Redbox states they have over 500 DVDs available in each machine. Each selection is offered at $1 per day plus tax. Selection are …Continue reading >>
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