Bob Williams

A case for Redbox

August 26th, 2009 | Leave a comment | Tags: , , , , , ,

My family continues to enjoy renting movies from redbox as a low cost alternative for DVD rentals. I previously wrote about redbox making a splash in the video rental industry. Redbox has created a business with a unique model to meet an under-served market. Unlike the movies that go the dollar movie on the big screen, Redbox releases their rentals on the same day as other DVD rental providers. Consumer advocate Clark Howard wrote recently about a report that Redbox is suing Warner Home Video for wanting to delay release of videos for 28 days past other DVD rental providers. This is third such lawsuit created by Redbox against the …Continue reading >>

Bob Williams

Redbox makes a splash

June 24th, 2009 | One comment | Tags: , , , , ,

I wrote a set of articles about cable/satellite alternatives that explored online and mail order alternatives. Recently though another competitor has entered the space in Redbox. Redbox has a different business model. Put a video dispensing machine at a retail location where people (potential customers) will be anyways. This might be a grocery store or a drug store. Stock the machine with collection of DVD movies and offer them at a price that would attract a sale or create an impulse buy (rental).

The LinkedIn profile for Redbox states they have over 500 DVDs available in each machine. Each selection is offered at $1 per day plus tax.  Selection are …Continue reading >>